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> Feature in experimental mode

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- <a href="#1fa3160bddf280f2982ed0782784cfef">Items considered in the analysis</a>
  - <a href="#1fa3160bddf280d0b567de91fd07d8b6">a) Decrease in average participation</a>
  - <a href="#1fa3160bddf2801394fbd6db2441086a">b) Increase in last-minute cancellations</a>
  - <a href="#1fa3160bddf2801ba1b0cd8dbf549190">c) Absence</a>
  - <a href="#3523160bddf2805e867be3c0642695d5">d) Non-payment</a>
- <a href="#1fa3160bddf28039b525d7f29be28925">Frequency of the analysis</a>

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> In CRM you will find a tag <strong>learn-churn-risk </strong>that identifies students Learn considers to be at risk of dropping out.

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# <a id="items-considerados-en-el-análisis" data-help-heading="true"></a>Items considered in the analysis

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To calculate the risk of a student dropping out, Learn considers the following items.

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## <a id="a-baja-en-la-participación-promedio" data-help-heading="true"></a>a) Decrease in average participation

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We consider a student at risk of churn if during the last 3 weeks, the average weekly check-ins (of any kind) is 50% lower than the average of the last 13 weeks

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## <a id="b-aumento-de-cancelaciones-sobre-la-hora" data-help-heading="true"></a>b) Increase in last-minute cancellations

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For this analysis, we consider any cancellations made less than 3 hours before class and <em>no-shows</em>.

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as last-minute cancellations. We consider a student at risk of churn if the last-minute cancellation rate during the last 3 weeks is 50% higher than that of the last 13 weeks.

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## <a id="c-ausencia" data-help-heading="true"></a>c) Absence

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We consider a student at risk of churn if their last live check-in was more than 14 days ago AND their last on-demand check-in was more than 10 days ago.

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## <a id="d-falta-de-pago" data-help-heading="true"></a>d) Non-payment

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If the student's access is regulated by a subscription, we consider a student at risk if their payment is about to fail or has failed.

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# <a id="frecuencia-del-análisis" data-help-heading="true"></a>Frequency of the analysis

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The analysis is performed every Sunday on users who have made a check-in or cancellation during the week and on users who, while enabled, have not checked-in for more than 10 days. 

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